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BNB Upgrades $100 Million Reward Program

Jordan Avery by Jordan Avery
April 20, 2025
in News
Reading Time: 3 mins read
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BNB Chain is changing how it gives out its $100 million reward program. The goal is to make it better and more helpful for new crypto projects. The big news is that BNB Chain will now buy tokens directly from strong projects instead of just giving rewards for getting listed on exchanges.

This change comes after BNB Chain asked for feedback from people in the crypto space. Many said the first plan wasn’t working as expected. 

Why Is BNB Chain Making This Change?

Back in March 2024, BNB Chain started the $100 million program. The plan was to give money to projects that got their tokens listed on popular crypto exchanges. These included big names like Binance, Coinbase, and Upbit. Other smaller exchanges like Kraken, Bybit, OKX, and KuCoin were also part of the plan. Projects could get between $10,000 to $500,000 depending on where they were listed. The idea was to help more people trade those tokens and make the market stronger. But after testing this plan for three weeks, the results weren’t great. Many projects said it didn’t help enough. That’s why BNB Chain decided to upgrade the program.

What’s New in the Updated Program?

Now, instead of paying for listings, BNB Chain will choose good projects and buy their tokens directly. For example, the BNB Chain Foundation may buy $100,000 worth of a project’s tokens if it meets the rules.

To be part of this new plan, a project must:

  • Have a market cap of over $1 million
  • Have more than 300 daily active traders
  • Or have $20 million in total value locked (TVL)

Also, the project must be 100% built on BNB Chain or must have moved there from another blockchain. The team will also check other things like safety before making a decision.

BNB Chain said,

“The Foundation has the right to decide when to buy the tokens and what to do with them later.” So the team has full control over how and when they support these projects.

New Projects Joining the BNB Chain

As more developers build on BNB Chain, many new projects are coming up. These include tools for payments, artificial intelligence, gaming, and meme coins.

Some of the newest projects are:

  • Quex Tech – A tool for building things on BNB Chain
  • Crypto Use – A way to pay with crypto
  • BNB4.AI – A launchpad that uses AI to help new projects grow
  • Market.Win – A site for people to make predictions using real data

These projects are helping BNB Chain grow and bring more users to the blockchain.

Final Thoughts

This new plan by BNB Chain shows that they are listening and ready to improve. Instead of just focusing on getting listed on big exchanges, they want to support strong, useful projects in a better way. With this upgrade, more developers may want to build on BNB Chain. And in return, users will get better tools, apps, and ways to use crypto.

Tags: AI CryptoBinance ecosystemblockchain developmentBNB ChainBNB Chain incentive programBNB FoundationBNB token rewardscrypto grantsCrypto Market Growthcrypto project fundingcrypto token listingDeFi Projectsmemecoin supporttoken liquidityWeb3 gaming
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