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Drop CEO Expects VR to Become Mainstream in the Next two Decades

margin707 by margin707
April 11, 2019
in News
Reading Time: 2 mins read
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It would appear competition in the virtual reality space is heating up. While headsets are not necessarily selling all that great, software-based solutions are being developed left, right, and center. If Drop CEO Russell Ladson is to be believed, VR will have its major breakthrough in the years to come.

The Future of VR Solutions Remains in Doubt

It is evident VR is not for the average consumer. It offers access to entertainment of different form, but it will not improve daily workflows. From a productivity point of view, virtual reality has little to no added value. That situation may come to change eventually, but for now, it remains a pipe dream.

Drop CEO Russell Ladson, on the other hand, has a different outlook. He expects virtual reality will become a part of everyday life in the next 10-15 years. Finding the necessary traction is of the utmost importance, but key hurdles remain in place. It remains an unwieldy technology first and foremost.

When it comes to discovering information, virtual reality can check a lot of the right boxes. Although it isn’t used for such purposes right now, it would be a minor leap to make it happen. Drop, his company, tries to combine the best of AI and VR. As such, VR browsers are not the main point of focus, as there is plenty of room for competition in this space.

The big problem is how one accesses virtual reality. Putting on a headset and disconnecting from the world is not the go-to solution. Solutions will be found eventually, but for now, there is no genuine appeal. Spatial computing and virtual wearables will need to come together in a meaningful way. The big question is whether AR or VR will be more successful in this regard.


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